Shared Media Licensing, Inc.’s Weed music distribution service has received a lot of attention lately from file sharing advocates who see it as an innovative solution to the problems of Internet file sharing. Weed lets fans share authorized music files without running afoul of the RIAA’s enforcers.
But Weed is also getting attention from independent music producers, who see Weed as a solution to one of the nagging problems of conventional music distribution: the high cost of pressing, distributing, and promoting CDs.
Weed files are specially-encoded Windows Media files that can be freely distributed on the Internet. When you receive a Weed file, you get 3 free plays before being asked to purchase it. If you buy it, 50% of each sale is credited to the artist—but the unique part is what happens to the other 50%. If you buy a Weed file and share it with someone else who buys it, you receive 20% of the purchase price as a payment for helping to distribute the file. The person who shared the file with you also gets 10%, and person who shared the file with that person gets 5%.
Instead of threatening to punish people who don’t respect artists’ rights, Weed rewards those who do.
Tom Keane, a Los Angeles keyboardist, producer and co-founder of label Diversified American Music, who has worked with Celine Dion, Barbra Streisand, Taylor Dane, Kenny Rogers and numerous others, feels that Weed can revolutionize the economics of the music industry. “A lot of great music that would never have a chance to be heard can now find its audience, thanks to Weed. With the new digital recording technology, great recordings don’t have to cost a lot to make. The biggest roadblock until now has been distribution cost, and Weed can largely eliminate that. Obviously, people want to share files, and we think Weed is the answer.”
Seattle’s Jack Endino, the internationally-recognized producer credited with discovering the rock group Nirvana, was one of the first to begin recommending Weed to the artists he works with. “Weed has solved the problem of Internet file sharing, and a brilliant solution it is, as it not only permits unlimited file sharing, it actually encourages it, and everyone gets paid…even the people sharing the files!” Jack continues, “More and more of the people I work with are putting their own CDs out…and they’re jumping on this idea. Usually just as they’re about to put some free MP3s on their website, they hear about Weed and think, wait a minute, this is way better! 3 Free Plays, and either people buy the file, or they go buy the CD. (And maybe there is no CD!)”
[This may not be THE answer to the file-sharing conundrum but we at YR think it is certainly on the right track and will follow its development with interest. -ED] [
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