Label:Life

White Stripes, Stereophonics, Soulwax, Coldcut and Dizzee Rascal join file-sharing revolution

PlayLouder, one of the UK’s leading digital music companies, has today unveiled a new venture, PlayLouder MSP, a world first, and a groundbreaking innovation which will have dramatic ramifications for the besieged record industry, suffering severely from illegal file-sharing.

PlayLouder MSP (Music Service Provider) is the world’s first ISP network to license from music companies the right for its subscribers to download and stream music from other subscribers. For a monthly subscription PlayLouder MSP will provide a broadband internet connection bundled with high quality music services, whilst paying royalties to rights owners, songwriters and publishers allowing subscribers to freely exchange licensed music. Previously internet users have been sharing music illegally using P2P applications such as KaZaA and the music industry has not received any revenues from this unlicensed activity. PlayLouder MSP has already secured backing and music from leading independent record labels XL Recordings, Beggars Group of labels, V2 Music, PIAS Recordings and Ninja Tune. Technical trials commence on 1 November and full commercial launch is scheduled for Q1 2004. [more @ www.playloudermsp.com]